eBay Inc. has announced a definitive agreement to acquire Caramel, a leading end-to-end online vehicle transaction platform.
Caramel’s technology is engineered to simplify the complexities of vehicle sales, including ownership transfer, financing, transportation, and title verification, delivering a seamless and secure experience for buyers and sellers.
This acquisition enhances eBay Motors’ offerings, providing users with a trusted platform for purchasing vehicles. Buyers will benefit from services such as fraud prevention, digital paperwork, and nationwide transaction capabilities. Sellers, including independent dealers and auction partners, gain access to a streamlined process designed to build trust and convenience.
“Caramel digitizes the entire vehicle purchasing process, and joining forces with eBay enables us to enhance the car-buying experience for enthusiasts nationwide,” said Edward Brojerdi, CEO and co-founder of Caramel.
The transaction is expected to close in Q1 2025.
